Learn how to take advantage of the good times so you can thrive when parents regain faith in the public school system again.
Free tool grades how well prepared your school is to take advantage of the boom in private school registrations.
This Should be the Goal of All of Your Marketing
It has been said that the number one job of advertisers is to be creative. I think that’s a fallacy. I think the number one job of advertisers is to get the message across as clearly as possible. Today’s episode explores why that is the case, how to do it, and why it’s important in your private school marketing.
Marketing Fundamentals: How to Market to the Right People Every Single Time
Today we’re finishing up the Private School Marketing Fundamentals series that I’ve been doing for the last 3 posts with today’s post being all about how to make your marketing extremely effective by only marketing to the right people. This concept is the most important one if you are currently running paid advertising to get or retain students.
Marketing Fundamentals: Proving Your School is the Right Choice
Part 3 of our private school marketing fundamentals series is all about creating and finding proof that you’re school is the right choice for your prospects. This is how you slap five pounds worth of proof into their hands and the effect that can have on your enrollment and retention.
Marketing Fundamentals: Considered Purchase Marketing
Part 2 of our private school marketing fundamentals series is all about marketing for considered purchase products, i.e. schools. This is how you stay at the top of your prospects consideration list until they are ready to make a decision for education.
Marketing Fundamentals Series: Finding Your Tilt
We’re kicking off a new series all about school marketing fundamentals. In it, I plan on teaching you the handful of marketing strategies that will actually make a difference in your school. Today, we’re talking about finding your tilt and how having one will make all of your marketing more effective and efficient.
Email Marketing for Schools – Take Your Email Marketing to the Next Level
In today’s post, I teach you the fundamentals of turning run-of-the-mill marketing emails into stories that your audience will read and connect with EVEN THOUGH they KNOW you’re trying to sell them something. If your private school is using email marketing, this is how you can take it to the next level.