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Your School Marketing Scorecard
How Much Could Your Marketing Improve?
Should we be doing more to market our school to parents & prospective students? Surely someone on staff is keeping an eye on how many websites hits we get. Surely they know what our top pages are and actively make changes to them to improve their efficacy. OF COURSE, we post on social media. Yes, we’re doing a good job. Sure people can find us on Google…. right?
Could we be doing more to attract new students? Are there some areas of opportunity that if taken advantage of would increase admission rates 2x, 5x, or more? How many parents are keeping their kids in public schools because we’re not doing a good enough job of convincing them that we’re worth it?
After having dozens of these conversations with confused and stretched too thin principals & admins we developed this free scorecard to gauge how much room there is for improvement in attracting new students & getting more admissions.
Get more information about your score.
Sign up for this list to get a series of emails that explains more about your specific score. You’ll learn the most immediate steps you can take to improve your score & how to keep it climbing.